Google has surpassed a new list of 100 most valuable global brands. The search engine, which is led by companies in the world of search engine marketing, or the online PR consultant, proved to be a skillful promotion of customer loyalty and personal commitment to defeating the likes of Coca-Cola, Microsoft and Apple in the first place.
According to the survey conducted by Millward Brown, Google now has a total value of $ 114 million (74.8 million) - U.S. $ 28 million IBM in second place and 38 billion more than its rival Microsoft Research.
Technology brands have been the dominant force in this year's list, with four of the top five going into this area.
Elsewhere, social networking site Facebook - another increasingly important tool for users of online marketing services - the technology appeared in the rankings for the first time the brand value of € 5.5 billion.
According to comScore, Google sites accounted for 65.1 percent of U.S. Internet searches in March, representing more than ten billion queries.